When it comes to March Madness and the NCAA Tournament, the entire nation gets the basketball bug as it takes over the television, newspaper and even water-cooler talk at work. Buick and the NCAA showcase another topic during the tournament – people. The Buick Human Highlight Reel is an online collection and archive of short videos featuring former NCAA student-athletes whose greatest victories occur away from the game, where they apply their passion to serving those in need.
The Human Highlight Reel was born out of a simple idea: find stories that inspire and share them with the world. Now at http://www.ncaa.com/buick there are more than 40 videos that showcase the good that is being done for others.
From New York Yankee, Curtis Granderson and his initiatives to help inner-city children with education and baseball to former NFL receiver and world class skier, Jeremy Bloom making senior citizens wishes come true these stories all have one thing in common – former NCAA athletes using their dedication and abilities to do good.
Not only are Buick and the NCAA showcasing what well known former college athletes are doing to help others, they want to showcase as many stories as they can. Any former or current NCAA athlete can share their story and video online.
These stories all about bringing your “A” game whether it’s on the field or court or off. See the gallery to view some of the highlights from this year’s additions.