Today, Chevrolet unveiled the all-new 2015 Chevy Colorado, a vehicle that is set to redefine the midsize truck market and offer “real truck” capability and versatility to customers who don’t necessarily need a full-size truck.
The Colorado is built with the DNA of a true Chevy truck, and was developed with distinctive design, comfort and connectivity features customers will love.
“Our strategy is simple: meet the needs of the broadest possible customer base, and let them choose precisely the right truck to meet their needs,” said Mark Reuss, General Motors executive vice president and president of GM North America. “The all-new Colorado benefits from the solid foundation established by the Silverado, and it reinvents the midsize truck while reinvigorating the segment at the same time.”
Chevrolet expects Colorado to be the most powerful truck in the segment, allowing owners to haul and tow more. Each of the two available engines are tuned, tested and validated; and optimized for power and efficiency. And Chevy will also offer a diesel engine in the Colorado’s second year – a proven Duramax 2.8L I-4 turbodiesel already offered in global markets.
When properly equipped, the Colorado is expected to offer a class-leading payload capacity, and trailering capacity of more than 6,700 pounds. That’s more than enough capability to throw a weekend’s worth of camping gear in the bed and tow a boat to your favorite lake!
And because it’s a true Chevy truck, the Colorado leaves nothing on the table when it comes to innovative solutions for hauling and accessing cargo. Three configurations of the 2015 Colorado are offered: Extended cab with a 6-foot bed, Crew cab with a 5-foot bed and Crew cab with a 6-foot bed.
With the tailgate down, the 6-foot bed allows 8-foot-long items to be hauled within the vehicle.
The interior is comfortable, cleverly equipped and well connected. A bold, upright instrument panel with large instruments and a central driver information center is similar to Silverado, while features including a center console with a floor-mounted shifter are similar to those found in midsize cars and crossovers.
The new Colorado’s technologies are aimed at complementing owners’ lifestyles with connectivity and other features that support their daily and recreational lives.
Standard and available features designed to keep the Colorado’s occupants safe before, during and after a crash, including: six standard air bags, standard rear-vision camera system and StabiliTrak stability control system.
The Colorado delivers the capability expected of a Chevy truck – including segment-leading payload and trailering. Like the Silverado, the Colorado is built on a fully boxed perimeter frame, which provides the strength to support its capabilities, as well as a confident, smooth and quiet ride.
The 2015 Chevrolet Colorado goes on sale in fall 2014.